Articles by Heather Ripley

PR raises your cybersecurity company’s trust level

There are about 3,500 cybersecurity companies across 17 categories operating throughout the United States right now, according to both IT-Harvest and Cyber DB. So, on any given day, an IT security firm must beat back competitors in the market before it can even begin to battle the bots, phishing scams and ransomware attacks that are a part of your trade. And, you won’t be able to do that with marketing and advertising alone. Most, if not all, of your competitors are probably using a sim...

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