Vector Firm News

ASIS International and Security Industry Association announce conference lineup for Security LeadHER 2024

ASIS International and the Security Industry Association (SIA) have announced the agenda and speaker lineup for their second annual Security LeadHER conference, an event designed to showcase women in security. Security LeadHER 2024 will be held June 24-25 at the Sheraton Phoenix Downtown in Phoenix, Arizona. This conference from ASIS and SIA will bring together security professionals committed to advancing, connecting and empowering women in the security profession. High-im...

Vector Firm and Lanier Rep Group (LRG) announce strategic partnership

LRG, inc., an independent manufacturer's rep firm serving the electronic security industry, and Vector Firm, a professional sales and marketing consulting and training business focused on system integrators, are very pleased to announce their newly formed partnership. The alliance was forged by LRG Founder Chris Lanier and Vector Firm Founder and President Chris Peterson. Author's quote Challenges facing any size company with regards to hiring, training, coaching, and retaining top talent &ld...

Vector Firm Academy, an online sales training platform built for system integrators and technology partners, celebrates third anniversary

Vector Firm announced celebrating the third anniversary of its Vector Firm Academy, an online sales training platform built solely for system integrators and their technology partners. Vector Firm, a globally renowned sales and marketing consulting and training firm focused on the security industry, was founded in 2010 by Chris Peterson, an industry advocate driven to help companies drastically improve their sales and marketing performance. Intelligent strategies and effective tools Vector Fi...

PSA announces MSSP program to help systems integrators become managed security service providers

PSA, a large consortium of professional systems integrators, announced its plans to launch a Managed Security Service Provider (MSSP) program. The program is designed to help systems integrators diversify their service offerings and realize the full potential and benefits of a managed services business model. It will hinge on uniting industry leading partners in cybersecurity and cloud-based security solutions, training and certification opportunities and financing options from PSA. “The...

Six best practices of sales management in the security industry

A childhood friend of mine has made a nice career in coaching college football. As with most coaching careers, he’s had to make several moves over the years. He was the Linebackers Coach at a national powerhouse FBS school for a few years before getting promoted to Special Teams Coordinator. From there, he moved into a Defensive Coordinator at another FBS school. Not a national powerhouse, but he was the D.C. – a huge promotion. Although I’ve kept up with his progress, and have...

Security-Net partners with Vector Firm for sales training programme

The programme is designed to promote best practices & business development opportunities Security-Net, a global provider of security system services to customers both locally and nationally, has announced a strategic partnership with Vector Firm to develop an enhanced sales training programme for its team. Founded by Chris Peterson, Vector Firm is a consulting company that has specialised in developing training programmes for more than 70 companies within the security ind...

Top strategies for security sales representatives to boost customer engagement

  Winning full engagement from your prospects is tougher today than ever before thanks to the Internet   For months, maybe years, you’ve worked to secure an appointment with a prospective customer.  You’ve utilised your network, and shown persistence. You’ve consulted with your boss, brainstormed with your peers, and even asked for advice from your friends. You’ve given it every ounce of energy you have, and finally… finally, the...

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