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Dedicated Micros - part of AD Group - has appointed Steve Green as its National Sales and Distribution Manager for the UK region.

Heading-up an eight-strong team of area, business development and national account managers, in this pivotal role, Steve has overall responsibility for the company's UK sales organization.

He already has an impressive track record in the security sector, having spent 18 months at Verint systems as Direct Sales Manager, IP CCTV solutions and video analytics.  Prior to this, Steve worked for four years with distributor Norbain in the role of Divisional Manager - National Accounts.  In addition, whilst at NSD he had responsibility for dealing with the UK's major CCTV installers at board level.

Steve is no stranger to Dedicated Micros, having worked previously for the company back in 2000-2001.  Commenting on his appointment to this key post, he said: "The business has grown dramatically in the last five years, and we have invested significantly to extend the scope of our activities to address an ever increasing and diverse customer base, ranging from the mid range CCTV market to new high end and IP systems.

"I am delighted to rejoin DM at such an opportune moment following the recent strengthening of our product portfolio with major launches at IFSEC - where we were bombarded with enquiries - the introduction of Analytics Capable products and our new DM Fusion installer programme.

"Moving ahead, I believe we are well placed to take advantage of the market's increasing move towards user-friendly IP-based solutions by virtue of our flexible NetVu Connected systems and extensive customer support."

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