Panasonic System Solutions Europe (PSSEU) has appointed Claire Millington as European PR Executive to support and strengthen its EU marketing activities as part of its new European structure.
Working within the central marketing team which encompasses exhibitions, events, point of sale and e-marketing, Claire will be responsible for implementing a centrally led PR strategy across Europe for each of PSSEU's product categories, including CCTV, EPOS, iris recognition, medical cameras and digital signage.
Claire joins Panasonic from Nelson Bostock Communications where she worked as a PR consultant in the consumer electronics field. Having previously worked at Panasonic UK Ltd in 2003, Claire also brings with her IT and B2B PR experience.
Rob Healey, European Head of Marketing at Panasonic System Solutions said, "We are delighted to have Claire onboard at this crucial stage for us at the beginning stages of our new EU structure. We have many challenges ahead in supporting and growing our EU business and Claire's experience and knowledge of Panasonic will aid us in getting our PR strategy up and running quickly and efficiently."
Panasonic System Solutions Europe strengthens its EU marketing team
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