West & Central Africa Com, Telecoms conference and exhibition, returns to Senegal
Hailed as Africa's engine for growth, West & Central Africa accounts for 35% of Africa's mobile subscriptions

Following 2 exceptional years in Nigeria, West & Central Africa Com, which is a telecoms conference and exhibition, returns to Senegal. Driven by increased competition from new entrants and a growing broadband market, Senegal has undergone exceptional growth to become the region's 3rd largest telecoms market. This growth offers a great case study for the opportunities and challenges faced across the region and are the perfect setting for West & Central Africa's largest and only dedicated telecoms event. Hailed as Africa's engine for growth, West & Central Africa accounts for 35% of Africa's mobile subscriptions and rising. Regional subscriptions are expected to reach 300 million by 2014 and SIM-card penetration is expected to rise from 36% to 66% over the same period. The huge potential offered by this growth is undeniable; the challenge for regional operators and service providers is to ensure their business is achieving maximum profitability from it. 

West & Central Africa Com 2010 will bring together 700 decision-makers from regional operators and international stakeholders with an interest in the market to share experiences, knowledge and ideas with a view to overcoming these challenges. Centred on delivering innovative services and managing efficient operations, the 2 day congress agenda will address all aspects of regional telecoms including: investment strategies, broadband, LTE, WiMAX, outsourcing, VAS, ARPU, mobile banking, marketing, customer retention, CRM, future trends and more. All discussions will have English and French translation. 

West & Central Africa Com will have 700 senior level attendees and 40 speakers including 25 CxO operators

Support for West & Central Africa Com comes from the very top of regional telecoms. Senegal's Ministry of Telecommunications & ICT will head a speaker line-up featuring the leaders of West & Central Africa's most dynamic telecommunications companies. Attendees will learn from and network with the very best in the region including:

Regional operator group representatives: Christian de Faria (Vice President - West & Central Africa, MTN Group), Tiemoko Coulibaly (COO, West Africa Region, Zain Group), Elias Arwadi (COO, Lintel Group)

CEOs of mobile network operators from the leading markets in the region: Wim Vanhelleputte from MTN Cote d'Ivoire, Badara Mbye from Africell Gambia, Steven Evans from Etisalat Nigeria, Louis Lubala from Zain Niger, François Nze from Comium Côte d'Ivoire

CEOs of ISPs and alternative service providers: Felix Weyerstahl of Connecteo in Senegal, Ken Aigbinode of Zoom Mobile Nigeria, Robert Aouad of Isocel Telecom Benin, Ifeanyi Amah of ipNX Telecommunications Nigeria

C-level representatives of operators: Orange Cameroon, Starcomms Nigeria, Intercel Guinea, Togocel, Azur Gabon

Representatives of leading vendors active in the region: Corning, Ericsson, PCCI, Belgacom

With over 700 senior level attendees and 40 speakers including 25 CxO operators, the learning and networking opportunities at West & Central Africa Com 2010 are un-paralleled. This is a must-attend for anyone working in or looking to do business in this region's telecoms sector.

Operators attend the event free of charge and there are early booking discounts for all others. Find out more and register online quoting promo code WCA10LSS here.

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